GROWTH MARKETING

With so many businesses only having a clear focus on Aquisition, they forget that customers stay with a business or product if they are looked after through the entire part of the process.

The key to any ‘Growth Marketing’ campaign is to increase the ‘Lifetime Value’ of the customer, whichever part of the funnel they are at and applying the Strategy Process into each isolated customer journey, then connecting them through strategy and performance marketing.